The Fractional CMO Group delivers Fortune 500–caliber marketing leadership built for the AI era.
The Fractional CMO Group is a strategic marketing consultancy that provides senior-level, CMO-caliber leadership to Fortune 500 and high-growth companies without the cost or commitment of a full-time executive. We partner with CEOs and executive teams to modernize marketing across brand, product, content, digital, social media, and retail media—using AI to sharpen decision-making, accelerate execution, and deliver measurable growth.
We don't sell tools.
We architect and lead integrated marketing transformation—combining Executive-Led Strategy, AI-enabled intelligence, and disciplined execution across the full marketing ecosystem.
In an AI-first world, marketing success requires more than adoption—it demands executive leadership that understands how to architect, integrate, and govern AI across the full marketing ecosystem.
Design cohesive strategies across brand, product, content, digital, and retail media—using AI to enhance insight, speed, and consistency across the customer journey.
Ensure AI investments are tied to clear objectives, unified metrics, and real performance outcomes—not disconnected pilots or experiments.
Bring senior marketing leadership immediately, without the cost, time, or risk of executive hiring during a period of rapid change.
We design the marketing and AI strategy, select the right platforms and partners, and lead implementation end-to-end.
Most companies cannot access Fortune 500 CMO experience combined with AI transformation expertise.
We provide both—with the agility of a consultant and the discipline of a builder.
Managing Partner & Chief Marketing Officer (CMO)
Angela Corbin is a transformational marketing executive with a 20+ year track record of driving growth across Fortune 500 and high-growth brands. A proven enterprise leader who has managed $2B+ P&Ls and led global teams of 60+, Angela has scaled B2C, B2B, and eCommerce businesses while shaping integrated marketing strategies for some of the world's most recognized brands—including Pillsbury Cookies, Twizzlers, Hershey's Kisses, and DAVID Sunflower Seeds.
Her career includes senior leadership roles at Amazon Ads, Sam's Club (Walmart), Woot.com, Whirlpool, and Merck Consumer Care, delivering measurable performance at scale. Her results include scaling Woot.com from $250M to $500M, driving the strongest campaigns in company history (+28% revenue growth, +30% daily active users, +195% social engagement), and unlocking $546M+ in incremental category growth through innovation and performance strategy at The Hershey Company. At Sam's Club, she led strategy that improved Net Promoter Score (NPS) by +2 points, helping elevate the Member Access Platform (MAP) into one of the fastest-growing and top-recognized retail media networks in the U.S.
WHAT IS HER SUPERPOWER?
Turning marketing into a measurable growth engine—combining Fortune 500 brand leadership with AI-enabled, digital-first execution. Angela builds integrated strategies that scale performance across brand, product, content, digital, and retail media—faster, smarter, and with executive-level accountability.
Known for executive-level clarity and results-driven leadership, Angela has also built large-scale enablement programs—delivering training and education across 200+ organizations to accelerate adoption, performance, and growth.
Flexible, Transparent Engagement Models
Executive-level guidance for CEOs, founders, and boards navigating marketing modernization and AI integration
Executive guidance, strategic prioritization, and AI-enabled marketing oversight for leadership teams
Hands-on leadership across integrated marketing, performance optimization, and team development initiatives
Embedded CMO leadership driving enterprise marketing modernization, AI adoption, and capability building
Training can be delivered virtually or in-person and customized for executives, marketing leaders, or full teams.
This course teaches marketing leaders how to create clear, structured decision frameworks that AI systems reference, trust, and surface. Participants learn how to move beyond traditional SEO tactics to become an authoritative voice in AI-driven conversations—shaping customer choices earlier and more effectively.
Designed for executives and senior marketers leading AI adoption without becoming technologists. This course focuses on the strategic, organizational, and governance decisions required to move from experimentation to real execution. Learn how to build sustainable AI capabilities that deliver measurable business impact.
This course helps organizations move beyond dashboards to build insight systems that inform strategy, innovation, and performance. Learn how AI-enhanced analytics and predictive models anticipate customer behavior and guide smarter, more strategic business decisions.
Siloed marketing teams struggle in an AI-first world. This course shows how to align brand, product, content, digital, and retail media into a single, integrated operating model—using AI to improve speed, consistency, and measurable impact across all channels.
The companies winning in 2025 aren't just using AI—they're building AI-native marketing engines that learn, adapt, and compound competitive advantage daily.
Share your business goals, marketing challenges, and AI ambitions.
We'll provide a proposal within 48 hours.